Christmas Carole

Stella Artois interactive holiday greeting, sending lovely Carole to cheer fans around the world

The overall design direction for this interactive experience drew inspiration from Stella Artois’ charming and nostalgic european cinematic look & feel.

The experience surprises and enchants the audience by seamlessly integrating footage of Carole’s journey with Google Maps and Street View images of the recipient’s own town.

Agency Stink Digital & Mother London / 2012 Role Design Direction Production Nacho Gayan (director)